I recently received an email letting me know that now through Saturday August 10,
people everywhere are invited to nominate their favorite teacher to give
them a chance to win a 3-minute Costco shopping spree furnished by
RetailMeNot.
Entry details here.
More details below:
A
RetailMeNot Shoppers Trend Special Report: Launch of RetailMeNot’s “Do
the Math” Campaign Highlights Continued Nationwide Education Cuts and
Costs
·
The
numbers are not adding up: In addition to nationwide cuts to education
budgets, nearly 9 in 10 teachers (87%) reach into their own pockets to
pay for classroom supplies
·
Close
to half (45%) of K–12 teachers feel their schools do not provide them
with all the classroom supplies they need to do their job effectively
Austin, TX, July 10, 2013 — RetailMeNot.com (www.retailmenot.com),
the largest digital coupon website in the United States, today launched
the “Do the Math” campaign, an in-depth review of the costs associated
with education in the United States. The goal of the campaign is to
increase awareness about the impact of nationwide
cuts to education funding and to demonstrate how savings techniques on
school year spending can be part of the solution to creating a more
beneficial experience for students, parents and educators.
According to a study from the
Center on Budget and Policy Priorities,
elementary, middle and high schools in 26 states received
less state funding in the 2012–13 school year than they did the year
before, and in 35 states, school funding was below 2008 levels. So, to
kick off the multi-week campaign, RetailMeNot released findings from a
Shoppers Trend Special Report that revealed the
impact of these budget cuts on schoolteachers. According to the report,
the cuts have forced teachers to pay for their own supplies to
effectively teach students at the elementary, middle and high school
levels. These expenditures could pose a significant
financial burden on teachers, considering that the average salary for
teachers in the 2012–2013 school year, as reported by the
National Education Association, is estimated to be $56,383.
The new study by RetailMeNot, conducted with The Omnibus Company (www.omnibus.com),
specifically revealed that:
·
Nearly 9 in 10 (87%) teachers
have had to pay for classroom supplies for their students using their own money.
·
Nearly half
(45%) of K–12 teachers report that their school does not provide them with all the classroom supplies they need to help them do their jobs.
·
In addition to spending their own hard-earned salary on school supplies,
nearly 9 in 10 (86%) teachers have taken some type of fundraising action to acquire classroom supplies, including:
o
Petitioning school officials for more funding;
o
Partnering with other teachers to share supplies; and
o
Soliciting help from parents to contribute additional funds to make up for any supply deficit.
“Our
survey reveals how budget cuts affect all members of the education
ecosystem, from students and teachers to parents who are often asked to
fill the void of
economic shortfalls in our school systems,” says Trae Bodge, senior
editor for
The Real Deal by RetailMeNot.
“RetailMeNot.com, which supports a number of education-focused
charitable initiatives,
felt compelled to spotlight the plight of teachers who need our help in
the coming school year to effectively teach their students.”
Schoolyard shrinkage
The
survey also found that more than 2 in 3 (67%) teachers surveyed have
seen programs cut or reduced from their schools in the last three years.
Among those who’ve experienced such cuts, the
arts have suffered the most, with music (50%), art (49%) and theater
(36%) topping the list.
·
This
problem seems to be more prevalent for schools in the Western part of
the country, where 8 in 10 (80%) teachers report cutbacks in the past
three years, versus 60% of their counterparts
in the rest of the country.
·
Similarly,
74% of teachers in urban communities say that reductions have happened
in the last three years, compared with 63% of K–12 educators in more
rural areas.
Teachers give up what they earn so students can learn
Almost 9 in 10 (87%) K–12 teachers report that, at least once, they’ve had to pay for classroom supplies using their own money.
·
On average, 45% of teachers in
public and private schools who have spent their own money on supplies
would be willing to spend more than $100 in a single school year to
guarantee
that they have the items they need.
·
Public schoolteachers appear to be
the most willing to spend more of their money on purchasing school
supplies with 47% willing to spend more than $100 on school supplies for
their
students.
What’s
more, close to 3 in 4 (74%) teachers can name at least one thing they’d
be willing to spend less money on in their personal lives to ensure
that
they could buy all of their desired classroom supplies.
·
A majority (53%) of this
group would cut back on eating out, 45% would spend less on
entertainment, such as tickets to concerts or sporting events, and
another 35% would
be willing to forgo clothing or shoe expenses in order to purchase
classroom supplies if necessary.
·
More 18- to 34-year-old
teachers than those 35 and older (85% vs. 64%) would cut back on a
personal expense for the ability to purchase items they need for the
classroom.
Emotions are running hot …
The
prospect of having to pull hard-earned dollars from their own pockets
to purchase needed supplies evokes a range of emotions: almost half
(48%) of
respondents would feel frustrated; 39% would feel disappointed; and 15%
would have feelings of anger. Frustration is more common among women
than men surveyed (53% vs. 38%) and among teachers who have kids
themselves (55% vs. 44% of teachers without children).
Contest Alert!
Do
you know of a teacher that’s in need of supplies to better serve their
students? Create a YouTube video nominating your favorite teacher to
give them a chance to win a 3-minute Costco shopping
spree provided by RetailMeNot! For official rules and contest details
visit
www.retailmenot.com/contests/ now through Saturday, August 10, 2013 to submit your nomination.
To learn more about the RetailMeNot’s “Do the Math” campaign, follow our Facebook page at
www.facebook.com/retailmenot or via Twitter at
www.twitter.com/retailmenot (@retailmenot #dothemath).
To access savings on everything from school supplies to clothes to electronics and dorm room gear, visit
www.retailmenot.com/backtoschool.
To learn more about the RetailMeNot’s “Do the Math” campaign, follow our Facebook page at
www.facebook.com/retailmenot or via Twitter at
www.twitter.com/retailmenot (@retailmenot #dothemath).
To access savings on everything from school supplies to clothes to electronics and dorm room gear, visit
www.retailmenot.com/backtoschool.
Survey Methodology:
The
Teachers Survey was conducted between May 22 and May 28, 2013, among
325 K–12 teachers in the U.S., using an email invitation and an online
survey. Results of any
sample are subject to sampling variation. The magnitude of the
variation is measurable and is affected by the number of interviews and
the level of the percentages expressing the results. In this particular
study, the chances are 95 in 100 that a survey result
does not vary, plus or minus, by more than 5.4 percentage points from
the result that would be obtained if interviews had been conducted with
all persons in the universe represented by the sample. The margin of
error for any subgroups will be slightly higher.
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